
Shehla Masood

Building Feminist Economies is about creating a world with clean air to breath and water to drink, with meaningful labour and care for ourselves and our communities, where we can all enjoy our economic, sexual and political autonomy.
In the world we live in today, the economy continues to rely on women’s unpaid and undervalued care work for the profit of others. The pursuit of “growth” only expands extractivism - a model of development based on massive extraction and exploitation of natural resources that keeps destroying people and planet while concentrating wealth in the hands of global elites. Meanwhile, access to healthcare, education, a decent wage and social security is becoming a privilege to few. This economic model sits upon white supremacy, colonialism and patriarchy.
Adopting solely a “women’s economic empowerment approach” is merely to integrate women deeper into this system. It may be a temporary means of survival. We need to plant the seeds to make another world possible while we tear down the walls of the existing one.
We believe in the ability of feminist movements to work for change with broad alliances across social movements. By amplifying feminist proposals and visions, we aim to build new paradigms of just economies.
Our approach must be interconnected and intersectional, because sexual and bodily autonomy will not be possible until each and every one of us enjoys economic rights and independence. We aim to work with those who resist and counter the global rise of the conservative right and religious fundamentalisms as no just economy is possible until we shake the foundations of the current system.
Advance feminist agendas: We counter corporate power and impunity for human rights abuses by working with allies to ensure that we put forward feminist, women’s rights and gender justice perspectives in policy spaces. For example, learn more about our work on the future international legally binding instrument on “transnational corporations and other business enterprises with respect to human rights” at the United Nations Human Rights Council.
Mobilize solidarity actions: We work to strengthen the links between feminist and tax justice movements, including reclaiming the public resources lost through illicit financial flows (IFFs) to ensure social and gender justice.
Build knowledge: We provide women human rights defenders (WHRDs) with strategic information vital to challenge corporate power and extractivism. We will contribute to build the knowledge about local and global financing and investment mechanisms fuelling extractivism.
Create and amplify alternatives: We engage and mobilize our members and movements in visioning feminist economies and sharing feminist knowledges, practices and agendas for economic justice.
“The corporate revolution will collapse if we refuse to buy what they are selling – their ideas, their version of history, their wars, their weapons, their notion of inevitability. Another world is not only possible, she is on her way. On a quiet day, I can hear her breathing”.
Arundhati Roy, War Talk
2013 marked the beginning of our 2013-2016 Strategic Plan, developed in response to the current global context. This report provides highlights of our analysis of the global context, how we position ourselves as a global feminist membership organization in this context, the outcomes we seek to achieve, and how our work is organized to achieve these outcomes.
Ritu is a feminist technologist who brings her experience in the non-profit sector, driven by a passion for utilizing innovative approaches to finding feminist technological solutions. Holding a Master's in Technology in Computer Applications from the Indian Institute of Technology, her role at AWID encompasses a diverse range of responsibilities. From overseeing digital security and server management to database administration, capacity building, technology evaluation, software implementation and cloud solutions, Ritu ensures that AWID's IT infrastructure is resilient and effective. Prior to joining AWID, she played a pivotal role in advancing technological initiatives in the Health Promotion and Environment sectors, fueled by her dedication to leveraging technology for social good.
Joanne is an African feminist who is passionate about dismantling gender inequalities on the African continent. Joanne has worked with a number of global organizations, media and think tanks including Amnesty International, Wrthy, Local Development Research Institute, BBC, East African Community (EAC) among others.She serves on a couple of boards including Freely in hope-an NGO based in Kenya and Zambia that seeks to equip survivors and advocates to lead in ending sexual violence and Msingi Trust-a movement of activists that meet at the confluence of faith and human rights. She has a Masters in Business Administration, Masters of Public Policy and a Bachelor of Laws. She is a book junkie with a penchant for fiction.
A nomad of cultures, born in Hong Kong, rooted in Turkish-Pakistani heritage, Fatima’s love for narratives - both in reading and co-creating them - fueled her passion for communications activism. Supported by her education in journalism, Fatima has worked for 7 years in digital and media communications fields with NGOs that provide education opportunities and legal aid to refugee and asylum seekers, as well as with the Muslim feminist movement which applies feminist and rights-based lenses in understanding and searching for equality and justice within Muslim legal tradition. She is a regular op-ed writer on feminist issues in the Global South.
Through storytelling in this hyper-digital age of social media, Fatima continues to collaborate with community organizers and grassroots activists to create audiovisual content with the aim to cultivate bridges of understanding towards collective liberation and decolonization. On days when she’s not working, she intently watches independent feminist films coming from Iran, Morocco and Pakistan and on other days, she performs spoken word poetry with her comrades in Kuala Lumpur.
AWID works towards the realization of gender justice and women’s human rights worldwide. We work to strengthen the voices and impact of women’s rights advocates, organizations and movements. Our main Priority Areas relate to themes that are closely linked to dominant global trends.
These themes reflect growing challenges that negatively impact women’s rights worldwide.
Women's Forum on Financing for Gender Equality
The Third UN International Conference on Financing for Development
More than just an event, the AWID Forum is part of our Feminist Realities Journey, with many spaces to come together, online and offline, for sharing, discussing, strategizing and co-creating feminist realities.
Learn more about the Feminist Realities Journey and everything that will happen before the Forum. Join our mailing list to stay tuned for Post-Forum announcements!
We are exploring options to participate virtually at the Forum and we will share information when we know what we can offer.