Análisis Especiales

AWID es un organización feminista internacional de membresía, que brinda apoyo a los movimientos que trabajan para lograr la justicia de género y los derechos de las mujeres en todo el mundo.

Confrontando al extractivismo y al poder corporativo

Defensoras de derechos humanos de todo el planeta defienden sus tierras, medios de subsistencia y sus comunidades ante las industrias extractivas y el poder corporativo. Ellas hacen frente a fuertes intereses económicos y políticos que promueven el robo de tierras, el desplazamiento de comunidades, la pérdida de los medios de subsistencia y la degradación del medioambiente.


¿Por qué resistir a las industrias extractivas?

El extractivismo es un modelo económico y político de desarrollo que mercantiliza la naturaleza y prioriza la ganancia por sobre los derechos humanos y el medioambiente. Arraigado en la historia colonial, refuerza las desigualdades sociales y económicas tanto a nivel local como global. Muchas veces, las mujeres negras, rurales e indígenas son las más afectadas por el extractivismo, y además son notablemente excluidas de la toma de decisiones. Desafiando estas fuerzas patriarcales y neocoloniales, las mujeres se alzan en defensa de los derechos, las tierras, las personas y la naturaleza.

Riegos críticos y violencia específica de género

Las defensoras que enfrentan a las industrias extractivas, experimentan una diversidad de riesgos, amenazas y violaciones, incluidas la criminalización, la estigmatización, la violencia y laintimidación. Sus historias dan cuenta de marcados aspectos de violencia sexual y de género. Entre los perpetradores se incluyen autoridades estatales y locales, las corporaciones, la policía, el ejército, las fuerzas paramilitares y de seguridad privada, y en algunos casos, sus propias comunidades.

Actuar juntxs

AWID y la Coalición Internacional de Mujeres Defensoras de Derechos Humanos (WHRDIC por su sigla en inglés) tienen el placer de anunciar «Defensoras de derechos humanos confrontado al extractivismo y al poder corporativo»; un proyecto interregional de investigación que documenta las experiencias vividas por las defensoras de Asia, África y América Latina.

Alentamos a activistas, integrantes de movimientos sociales, la sociedad civil organizada, donantes y responsables de políticas públicas, a leer y utilizar estas producciones para el trabajo de incidencia, con fines educativos y como fuente de inspiración:

¡Comparte tu experiencia y tus preguntas!

Cuéntanos cómo estás utilizando la herramienta sobre las defensoras que confrontan a las industrias extractivas y al poder corporativo.

◾️ ¿De qué manera estos recursos pueden ayudarte en tu activismo y tu trabajo de defensa?

◾️ ¿Qué informaciones o conocimientos adicionales necesitas para la mejor utilización de estos recursos?

Comparte tus comentarios


¡Gracias!

AWID reconoce con gratitud las invaluables contribuciones de cada Defensora de Derechos Humanos que ha sido parte de este proyecto. Esta guía ha sido posible gracias su generosidad y apertura al compartir sobre sus experiencias y lecciones. Su coraje, creatividad y resiliencia son una inspiración para todxs nosotrxs. ¡Muchas gracias!

Contenido relacionado

Des défenseuses courageuses dans l’univers des médias

Ces 21 Défenseuses des Droits humains (WHRDs) ont travaillé en tant que journalistes ou plus généralement dans le domaine des médias au Mexique, en Colombie, aux Îles Fidji, en Lybie, au Népal, aux États-Unis, au Nicaragua, aux Philippines, en Russie, en Allemagne, en France, en Afghanistan et au Royaume-Uni. 17 d'entre elles ont été assassinées et les causes de la mort de l’une d’elles restent obscures. Pour cette Journée mondiale de la liberté de la presse,  joignez-vous à nous pour commémorer la vie et le travail de ces femmes. Faites circuler ces portraits auprès de vos collègues, vos ami-e-s et dans vos réseaux. Partagez-les en utilisant les mots-clés #WPFD2016 et #WHRDs.

Les contributions de ces femmes ont été célébrées et honorées dans notre Hommage en ligne aux défenseuses qui ne sont plus parmi nous.


Cliquez sur chaque image pour voir une version plus grande ou pour télécharger le fichier.

Snippet FEA Objectives NSS Family Farming (EN)

FAMILY FARMING, AGROECOLOGY AND FOOD SOVEREIGNTY

Circle in mustard yellow with the illustration of a rural woman with brown skin and a blue dress, with a hoe tool on her left shoulder.
To promote family farming through peasant agroecology.

Snippet - Intro WITM - RU

Основываясь на 20-летней истории привлечения более объемного и качественного финансирования для достижения социальных изменений под руководством феминисток(-ов), AWID приглашает вас принять участие в новом опросе: 

«Где же деньги для феминистских объединений?»

(далее – «Где деньги?»)

Пройти опрос!Руководство

Пожалуйста выберите язык, на котором вы хотите отвечать на вопросы в правом верхнем углу страницы

Riham Al-Bader

Riham fue una abogada y activista comprometida con el registro y denuncia de las violaciones de derechos en Yemen.

Trabajó junto a otrxs activistas en el suministro de agua y alimentos para la población civil atrapada por las milicias huzíes en las afueras de la ciudad de Taiz.

Riham fue asesinada en febrero de 2018 pero todavía no se confirmó si la mató un francotirador o si fue alcanzada por los disparos de una aeronave. No se ha imputado a nadie por su homicidio.


 

Riham Al Bader, Yemen

Fatima Qureshi

Biography

Culturellement nomade, née à Hong Kong et enracinée dans un héritage turco-pakistanais, l'amour de Fatima pour les récits - tant pour les lire que pour les cocréer - a alimenté sa passion pour l'activisme à travers la communication. Forte de sa formation en journalisme, Fatima a travaillé pendant 7 ans dans les domaines de la communication numérique et médiatique avec des ONG qui offrent des opportunités d'éducation et de l’aide juridique aux réfugié·e·s et demandeur·se·s d'asile, ainsi qu'avec le mouvement féministe musulman qui applique une perspective féministe et fondée sur les droits dans la compréhension et la quête d’égalité et de justice au sein de la tradition juridique musulmane. Elle rédige régulièrement des tribunes sur les questions féministes dans les pays du Sud.

Grâce à la narration dans cette ère ultra digitale des réseaux sociaux, Fatima continue de collaborer avec des animateur·rice·s communautaires et des activistes de terrain pour créer du contenu audiovisuel dans le but de cultiver des ponts de compréhension vers la libération collective et la décolonisation. Les jours où elle ne travaille pas, elle regarde attentivement des films féministes indépendants venant d’Iran, du Maroc et du Pakistan, et les autres jours elle interprète de la poésie orale avec ses camarades à Kuala Lumpur.

Position
Responsable des communications numériques et des partenariats de l'ICM
Add to stories
Off

WHRDs from the Pacific Region

The 3 Women Human Rights Defenders (WHRDs) from the Pacific we are featuring in this year's Online Tribute have worked in the media, campaigned for disability rights and advocated for women’s rights. Their contributions are missed and we honor them in this Tribute. Please join AWID in commemorating these WHRDs, their work and legacy by sharing the memes below with your colleagues, networks and friends and by using the hashtags #WHRDTribute.


Please click on each image below to see a larger version and download as a file 

 

Snippet FEA Get Involved Story 2 (ES)

¡INVOLÚCRATE!

Sigue a Nous Sommes la Solution en
Facebook y apoya su trabajo haciendo una donación aquí.

Snippet - WITM to claim - PT

Para reivindicar o seu poder como especialista sobre o estado dos recursos de movimentos feministas;

So'oalo Roger

So'oalo était une fervente défenseure des droits humains, notamment en ce qui concerne les droits de la communauté LGBTQI dans le Pacifique.

Elle était membre de la Samoa Fa’afafine Association (SFA) et militait avec passion pour la reconnaissance d’un troisième genre dans le pays insulaire. Sous sa direction, la SFA a fait pression pour la reconnaissance du bien-fondé des droits de la communauté des fa’afafine et leur respect.

Elle a également été une pionnière dans l’articulation des liens entre les droits humains, l’exploitation des fa’afafines à Samoa et dans le Pacifique et la santé, le bien-être et la sécurité de la communauté LGBTQI.

Inspirante et visionnaire, on se souviendra de son dévouement admirable au service des droits de sa communauté.


 

So'oalo Roger, Samoa

Faten Nabhan

Add to stories
Off

Foro de AWID 2016: Kit para redes sociales

¡Ayúdanos a difundir el Foro de AWID 2016!

Este kit incluye ejemplos de mensajes para ser utilizados en Twitter, Facebook y LinkedIn, como así también imágenes que puedes usar para acompañar a estos mensajes.

La utilización de este kit es muy simple. Solo tienes que seguir estos pasos:

  1. Elige tus mensajes favoritos:
    Twitter
    Facebook 
    LinkedIn

  2. Descarga aquí tus imágenes favoritas:
    Twitter
    Facebook
    Instagram

  3. Combina los mensajes con las imágenes de la forma que desees.
  4. Compártelos a través de tu cuenta personal y/o profesional de las redes sociales
¡Y listo! ¡Ya mismo puedes comenzar!

Twitter

Combina estos mensajes con las imágenes para Twitter


Tweets utilizando tu nombre de usuarix (handle)

Yo voy al #AWIDForum. Es EL lugar para conectar con los movimientos por los derechos de las mujeres y la justicia social ¡Únete a mi!: http://forum.awid.org/forum16/es

¡Ya quiero re-imaginar los #FuturosFeministas c/ otrxs activistas x los DD. de las mujeres y la justicia social en el #AWIDForum! Únete: http://forum.awid.org/forum16/es

Me entusiasma poder asistir al Foro de AWID el próximo mes de mayo ¡Ahora ya podemos registrarnos! ¡Únete a mi! http://forum.awid.org/forum16/es


Tweets para utilizar con tu nombre de usuarix institucional

Se encuentra abierta la inscripción para participar del #AWIDForum! en Costa do Sauípe, Brasil, 8-11 de sept 2016: http://forum.awid.org/forum16/es

Únete al #AWIDForum, un encuentro histórico global de activistas x los derechos de las mujeres y la justicia social: http://forum.awid.org/forum16/es

Únete al #AWIDForum para celebrar los logros de nuestros movimientos y las lecciones aprendidas para seguir avanzando http://forum.awid.org/forum16/es

El #AWIDForum, no es solo un evento sino una oportunidad para confrontar la opresión y promover el avance de la justicia: http://forum.awid.org/forum16/es

Únete al #AWIDForum para celebrar, pensar estrategias y renovar nuestros movimientos y a nosotrxs mismxs: http://forum.awid.org/forum16/es


Futuros Feministas

Construyamos juntxs los #FuturosFeministas. Inscríbete al #AWIDForum. Costa do Sauípe, Brasil: http://forum.awid.org/forum16/es

Únete a nosotrxs para re-imaginar y crear juntxs los #FuturosFeministas en el #AWIDForum. Inscríbete: http://forum.awid.org/forum16/es

#FuturosFeministas: aprovecha el momento en el #AWIDForum para promover nuestras visiones de un mundo mejor: http://forum.awid.org/forum16/es

Seremos 2000 activistas de movimientos sociales en el #AWIDForum, pensando estrategias para nuestros #FuturosFeministas http://forum.awid.org/forum16/es


Construcción entre movimientos

Somos mucho más que una sola lucha. Únete a nosotrxs en el #AWIDForumhttp://forum.awid.org/forum16/es

Únete al #AWIDForum, un espacio para pensar estrategias entre movimientos y hacer uso de nuestro poder colectivo: http://forum.awid.org/forum16/es

Movilicemos la solidaridad y el poder colectivo entre movimientos sociales en el #AWIDForumhttp://forum.awid.org/forum16/es

Rompamos el aislamiento entre nuestros movimientos. Re-imaginemos y creemos juntxs nuestros futuros en el #AWIDForumhttp://forum.awid.org/forum16/es

Solidaridad es un verbo. Pongámosla en acción en el #AWIDForumhttp://forum.awid.org/forum16/es


Mensajes especiales

Donantes se comprometen con los derechos de las mujeres y los movimientos sociales en el #AWIDForumhttp://forum.awid.org/forum16/es

Los medios de comunicación y los movimientos amplifican los #FuturosFeministas en el #AWIDForumhttp://forum.awid.org/forum16/es

Volver arriba


Facebook 

Combina estos mensajes con las imágenes para Facebook
Estos mensajes pueden ser usados en Twitter también vía mensaje privado directo, ya que allí no hay límites de carácteres.


Mensajes para tu perfil personal

¡La espera terminó! Todxs podemos registrarnos en el Foro de AWID 2016. Me entusiasma tanto saber que volveré a conectar con otrxs activistas y que re-imaginaremos nuestros futuros feministas ¡Nos vemos allí, en Brasil! http://forum.awid.org/forum16/es

Me entusiasma poder asistir al Foro de AWID el próximo mes de mayo ¡Ahora ya podemos registrarnos! ¡Únete a mi! http://forum.awid.org/forum16/es

Me encanta la idea de re-imaginar futuros feministas en el Foro de AWID, con 2.000 personas maravillosas pertenecientes a una gran cantidad de movimientos por los derechos de las mujeres y la justicia social ¡Regístrate y reúnete conmigo en Brasil! http://forum.awid.org/forum16/es

Mensajes para la página de tu organización


La inscripción al Foro de AWID 2016 ya se encuentra abierta. El mismo se realizará en Costa do Sauípe, Brasil! Este no es solo un evento, es un espacio clave para que activistas por los derechos de las mujeres y la justicia nos reunamos y juntxs volvamos a imaginar nuestros futuros feministas ¡No vas a querer perdértelo! http://forum.awid.org/forum16/es

¡Únete a nosotrxs en el Foro de AWID 2016 en Brasil! Activistas y movimientos de todo el mundo nos reuniremos allí para celebrar, pensar estrategias, inspirarnos y renovar nuestras luchas colectivas y a nosotrxs mismxs ¡Regístrate ahora! http://forum.awid.org/forum16/es

El Foro de AWID 2016 será un encuentro histórico de activistas por los derechos de las mujeres y movimientos por la justicia social de todo el mundo. Únete a nosotrxs allí para romper el aislamiento, reforzar la solidaridad y hacer uso nuestro poder colectivo ¡Regístrate ahora! http://forum.awid.org/forum16/es

Volver arriba 

 


LinkedIn

El Foro de AWID 2016 en Brasil será un encuentro histórico de activistas por los derechos de las mujeres y movimientos por la justicia social de todo el mundo. Únete a nosotrxs allí para romper el aislamiento, reforzar la solidaridad y hacer uso de nuestro poder colectivo. Ya se encuentra abierta la inscripción al mismo. http://forum.awid.org/forum16/es

Instagram

Descarga tus imágenes favoritas para usar en Instagram


Volver arriba

Snippet FEA argentina history cooperatives (FR)

L'Argentine a une longue histoire d’autogestion et de coopérativisme, avec des lieux de travail dirigés par et pour les travailleur·euses.

En 2001, le pays a connu l'une des pires crises économiques de son histoire.

En réponse à la récession et comme forme de résistance et de résilience, les travailleur·euses de tout le pays ont commencé à occuper leurs lieux de travail.

La Coopérative Textile Nadia Echazú a été la première coopérative créée par et pour les personnes trans et travesti en quête d'autonomie économique et de conditions de vie dignes.

Elle offre des opportunités d'emploi, l’accès à la sécurité sociale, des revenus durables et des droits économiques aux communautés qu'elle sert.

Snippet - WITM Survey will remain open - PT

A pesquisa está disponível até 31 de julho de 2024

Participe da pesquisa!

Mariam Uy Acob

Mariam was a paralegal at the Kawagib Moro Human Rights Alliance. 

Mariam was a staunch critic of militarization in Moro communities, and consistently denounced aerial bombardment and encampment. She had to seek sanctuary after exposing and calling out the injustices committed against Muslim communities in the Philippines.

She is believed to have been killed by suspected military agents because of her work as a WHRD. The assailants who killed Mariam waited for her, caught up with the vehicle she was using and shot her seven times. 


 

Mariam Uy Acob, Philippines

Who are AWID's members?

A dynamic network of people around the world, AWID members are researchers, academics, students, educators, activists, business people, policy-makers, development practitioners, funders, and more. Our members - of every age - are those who make AWID a unique global feminist association.

Membership with AWID is open to anyone who shares our values

We offer different types of memberships geared to income level and whether you are an individual or an organization. Currently we have over 5000 members, individual and institutional, from 164 countries.

Our members are an important part of our work

We collaborate for advocacy on specific issues, members vote in elections for our Board, and can also participate in and contribute to our Priority Areas through webinars, surveys, or urgent actions, for example.

Our institutional membership draws from a broad range of organizations interested in advancing gender justice and women’s human rights, including women’s rights organizations, from the local to the global levels, grassroots networks, major international institutions, government departments, university programs and more. 63% of our members are from the global South and 38% are under the age of 30.

Learn more about our membership

3. Design your survey

After assessing your organization’s capacity and research goals, you may choose to conduct a survey as one of the methods of data collection for your research analysis.

In this section:

Why conduct a survey?

A survey is an excellent way to gather information on individual organizations to capture trends at a collective level.

For example, one organization’s budget size does not tell you much about a trend in women’s rights funding, but if you know the budgets of 1,000 women’s rights organizations or even 100, you can start to form a picture of the collective state of women’s rights funding.

As you develop your survey questions, keep in mind the research framing that you developed in the previous section.

Remember: Your framing helps you determine what information you are trying to procure through your survey. The data collected from this survey should allow you to accomplish your goals, answer your key questions, and create your final products.

See examples of survey questions in AWID’s Sample WITM Global Survey

Back to top


Identify your survey population

This is an important step – the clearer you are about which populations you want to survey, the more refined your questions will be. 

Depending on your research goals, you may want to create separate surveys for women’s rights organizations, women’s funds and donors. Or you may want to focus your survey on women’s groups and collect interviews for women’s funds and donors, as a survey for each population can be resource-intensive.

The questions you ask women’s groups may be different than ones you would ask women’s funds. If you plan on surveying more than one population, we encourage you to tailor your data collection to each population.

At the same time, some key questions for each population can and should overlap in order to draw comparative analysis from the answers.

Online survey

If you can reach your survey population online, it is useful and efficient to create an online survey.

We recommend two online tools, both which offer free versions:

Survey Gizmo allows you to convert your data for SPSS, a statistical software useful for advanced data analysis

Your data analyst person(s) will be the best person(s) to determine which tool is best for your survey based on staff capacity and analysis plans.

For accessibility, consider making a PDF form version of your survey that you can attach via email. This ensures organizations that have sporadic internet connections or those that pay for it by the minute can download the survey and complete it without requiring a constant online connection.

Paper survey

You may decide that an online approach is not sufficiently accessible or inclusive enough for your popuation.

In this case, you will need to create a paper survey and methods to reach offline populations (through popular events or through post, with pre-stamped envelopes for returning).

Back to top


Create your questions

Make it easy for participants to complete your survey.

1. Short and clear questions

If the questions are confusing or require complex answers, you risk having participants leave the survey unfinished or providing answers that are unusable for your analysis.

Ensure your questions only ask for one item of information at a time.

For example:

  • What is your organization’s budget this year?
    Easy to answer: participant can easily locate this information for their organization, and it is only asking for one item of information.
  • What percentage of your budget have you identified as likely sources for funding for your organization, but are still unconfirmed? 
    Confusing and difficult to answer: are you asking for a list of unconfirmed funding sources or percentage of funding that is likely but unconfirmed?
    This information is difficult to obtain: the respondent will have to calculate percentages, which they may not have on hand. This increases the risk that they will not complete the survey.

2. Simple and universal language

Many words and acronyms that are familiar to you may be unknown to survey participants, such as “resource mobilization”, “WHRD”, and “M&E”, so be sure to choose more universal language to express your questions.

If you must use industry lingo – phrases and words common to your colleagues but not widely known – then providing a definition will make your survey questions easier to understand.

Be sure to spell out any acronyms you use. For example, if you use WHRD, spell it out as “Women’s Human Rights Defenders".

3. "Closed” and "Open" questions

Closed questions:

Only one response is possible (such as “yes,” “no” or a number). Survey participants cannot answer in their own words and they typically have to choose from predetermined categories that you created or enter in a specific number. Responses to closed questions are easier to measure collectively and are often quantitative.

Example of a closed question: What is your organization’s budget?

Open-ended questions:

These are qualitative questions that are often descriptive. Respondents answer these questions entirely in their own words. These are more suitable for interviews than surveys.

They are harder to analyze at a collective level as compared to closed-end questions, especially if your survey sample is large. However, by making open-ended questions very specific, you will make it easier to analyze the responses.

Whenever possible, design your survey questions so that participants must select from a list of options instead of offering open-ended questions. This will save a lot of data cleaning and analysis time.

Example of open-ended question: What specific challenges did you face in fundraising this year?

Familiarize yourself with different types of questions

There are several ways to ask closed-ended questions. Here are some examples you can review and determine what fits best for the type of data you want to collect:

  • Multiple choice questions: the participant can select one or several options you pre-entered
  • Rating scales: the participant gives a note on a scale you pre-determine.
    For this type of questions, make sure to clearly state what the bottom and the top of your scale mean
  • Ranking: the participant will choose and organize a certain number of answers you pre-determine.

View more question types

4. Logical organization

If you plan to conduct this research at regular intervals (such as every two years), we recommend developing a baseline survey that you can repeat in order to track trends over time.

Set 1: Screening questions

Screening questions will determine the participant’s eligibility for the survey.

The online survey options we provided allow you to end the survey if respondents do not meet your eligibility criteria. Instead of completing the survey, they will be directed to a page that thanks them for their interest but explains that this survey is intended for a different type of respondent.

For example, you only want women’s rights groups in a given location to take this survey. The screening questions can determine the location of the participant and prevent respondents from other locations from continuing the survey.

Set 2: Standardized, basic demographic questions

These questions would collect data specific to the respondent, such as name and location of organization. These may overlap with your screening questions.

If resources permit, you can store these answers on a database and only ask these questions the first year an organization participates in your survey.

This way when the survey is repeated in future years, it is faster for organizations to complete the entire survey, increasing chances of completion.

Set 3: Standardized and mandatory funding questions

These questions will allow you to track income and funding sustainability. Conducted every year or every other year, this allows you to capture trends across time.

Set 4: Special issues questions

These questions account for current context. They can refer to a changing political or economic climate. They can be non-mandatory funding questions, such as attitudes towards fundraising.

For example, AWID’s 2011 WITM Global Survey asked questions on the new “women & girls” investment trend from the private sector.

5. Less than 20 mins

The shorter, the better: your survey shouldn’t exceed 20 minutes to ensure completion and respect respondents’ time.

It is natural to get excited and carried away by all the types of questions that could be asked and all the information that could be obtained. However, long surveys will lead to fatigue and abandonment from participants or loss of connection between participants and your organization.

Every additional question in your survey will add to your analytical burden once the survey is complete.

6. Simple and exciting

  • Let participants know the estimated time to complete the survey before they begin
  • Specify what information they will need to complete it so they have it on hand (for example, if you are asking for financial data, say it at the outset so they can prepare)
  • Request information that organizations can easily access and provide – for example, requesting financial information from 20 years ago may be difficult (or impossible) for organizations to provide.
  • Create an incentive to convince your survey population to complete the survey, such as a prize raffle. For example, AWID held a raffle draw for a round-trip flight to the AWID Forum as a prize for completing our 2011 WITM Global Survey.

General tips

  • Ask for exact budgets instead of offering a range (in our experience, specific amounts are more useful in analysis).
  • Specify currency! If necessary, ask everyone to convert their answers to the same currency or ask survey takers to clearly state the currency they are using in their financial answers.
  • Ensure you collect enough demographic information on each organization to contextualize results and draw out nuanced trends.
    For example, if you are analyzing WITM for a particular country, it will be useful to know what region each organization is from or at what level (rural, urban, national, local) they work in order to capture important trends such as the availability of greater funding for urban groups or specific issues.

Back to top


Test and translate

1. Your advisors

Involving your partners from the start will allow you to build deeper relationships and ensure more inclusive, higher quality research.

They will provide feedback on your draft survey, pilot test the survey, and review your draft research analysis drawn from your survey results and other data collection.

These advisors will also publicize the survey to their audiences once it is ready for release. If you plan on having the survey in multiple languages, ensure you have partners who use those languages.

If you decide to do both survey and interviews for your data collection, your advisor-partners on your survey design can also double as interviewees for your interview data collection process.

2. Draft and test

After your survey draft is complete, test it with your partners before opening it up to your respondents. This will allow you to catch and adjust any technical glitches or confusing questions in the survey.

It will also give you a realistic idea of the time it takes to take the survey.

3. Translation

Once the survey is finalized and tested in your native language, it can be translated.

Be sure to test the translated versions of your survey as well. At least some of your pilot testers should be native speakers of the translated languages to ensure clarity.

Back to top


Target the right population

1. Sample size

Your survey sample size is the number of participants that complete your survey.

Your survey sample should reflect the qualities of the larger population you intend to analyze.

For example: you would like to analyze the millions of women’s rights groups in Valyria but you lack the time and resources to survey every single one.
Instead, you can survey only 500 of the Valyrian women’s rights groups – a sample size - to represent the qualities of all the women’s groups in the region.

Recommended sample size

  • 100 survey participants or less tend to be unreliable
  • 250 to 400 will yield results of reasonable accuracy
  • over 400 are fully adequate and will also allow accurate analysis of subgroups (for example, age groups).

Although it is not necessary to determine your exact sample size before you launch your survey, having a size in mind will allow you to determine when you have reached enough participants or whether you should extend the dates that the survey is available, in case you feel that you have not reached enough people.

2. Degree of participation

Even more important than size of a sample is the degree to which all members of the target population are able to participate in a survey.

If large or important segments of the population are systematically excluded (whether due to language, accessibility, timing, database problems, internet access or another factor) it becomes impossible to accurately assess the statistical reliability of the survey data.

In our example: you need to ensure all women’s groups in Valyria had the opportunity to participate in the survey.

If a segment of women’s groups in Valyria do not use internet, and you only pull participants for your sample through online methods, then you are missing an important segment when you have your final sample, thus it is not representative of all women’s groups in Valyria.

You cannot accurately draw conclusions on your data if segments of the population are missing in your sample size; and ensuring a representative sample allows you to avoid this mistake.

3. Database and contact list

To gain an idea of what the makeup of women’s groups for your area of research (region, population, issue, etc) looks like, it may be useful to look at databases.

  • Some countries may have databases of all registered nonprofits, which will allow you to know your full population.
  • If databases are not available or useful, you can generate your own list of groups in your area of research. Start with networks and coalitions, ask them to refer you to additional groups not in the membership lists.

By understanding the overall makeup of women’s groups that you plan to target, you can have an idea of what you want your sample to look like - it should be like a mini-version of the larger population.

After participants have taken your survey, you can then gauge if the resulting population you reached (your sample size) matches the makeup of the larger population. If it doesn’t match, you may then decide to do outreach to segments you believe are missing or extend the window period that your survey is open.

Do not be paralyzed if you are unsure of how representative your sample size is – do your best to spread your survey as far and wide as possible.

Back to top


Previous step

2. Frame your research

Next step

4. Collect and analyze your data


Estimated time:
• 2 - 3 months
People needed:
• 1 or more Research person(s)
• Translator(s), if offering survey in multiple languages
• 1 or more Person(s) to assist with publicizing survey to target population
• 1 or more Data analysis person(s)
Resources needed:
• List of desired advisors: organizations, donors and activists
• Optional: an incentive prize to persuade people to complete your survey
• Optional: an incentive for your advisors
Resources available:
Survey Monkey or Survey Gizmo
Sample of WITM Global Survey

Previous step

2. Frame your research

Next step

4. Collect and analyze your data


Ready to Go? Worksheet

Download the toolkit in PDF

Snippet FEA Lohana Berkins (EN)

One of the founding leaders of the cooperative was Lohana Berkins, an activist, defender and promoter of transgender identity. Lohana played a crucial role in the struggle for the rights of trans and travesti people. 

This brought about, among many other things, the passing of the Gender Identity Law. It is one of the most progressive legislations in the world, guaranteeing fundamental rights to trans and travesti people. Now, people can change their names and genders only with an affidavit, and have access to comprehensive healthcare without judicial or medical intervention/approval (Outright International, 2012).