Ya tienes el producto final y completo de la investigación organizado y editado. Ahora querrás facilitar la difusión de los resultados y para ello necesitarás que sean visualmente accesibles e interesantes.

En esta sección

• Prepara el informe extenso para la difusión pública
  1. Piensa tal como lo hace tu público
  2. Trabaja con profesionales del diseño
  3. Asegura la consistencia de los productos
• Controla la calidad de las traducciones

Prepara el informe para la difusión pública

Considera la posibilidad de elaborar productos más breves además del informe extenso.

Como dijéramos en «Sintetiza los resultados de la investigación», AWID muchas veces prepara productos más breves a partir del informe de investigación completo. Esto permite difundirlo más y mejor entre audiencias específicas de importancia clave.

Siempre ten presente cuál es la población a la que te diriges: ¿quién va a leer tu informe?

Ejemplos de productos breves derivados de un informe más extenso:

• Infografías
• Galería en línea
• Una secuencia animada que presente los argumentos

1. Piensa tal como lo hace tu público

Todo el tiempo nos bombardean con información. Para conservar el interés de la audiencia, el producto deberá tener un atractivo visual. Una vez más, saber qué quieres lograr y a quién esperas llegar, permitirá que quien se encargue del diseño pueda crear productos para audiencias específicas.

Un informe escrito de muchas páginas en PDF tal vez te parezca la única forma posible de presentar la investigación, pero a mucha gente le puede resultar abrumador — sobre todo en Internet.

Si quieres compartir el producto con una comunidad en línea, piensa en crear memes e infografías para usar en las redes sociales, blogs y plataformas virtuales.

Para decidir si vas a crear o no productos más breves, piensa si podrás dividir los resultados en varios productos más breves para compartirlos con poblaciones específicas o en distintos momentos del año, reavivando así el interés por el producto.

2. Trabaja con profesionales del diseño

Si cuentas con un tiempo limitado y el presupuesto te lo permite, te recomendamos contratar a profesionales del diseño.

Por razones económicas puedes sentir la tentación de pedirle al personal de tu organización que le dé formato al informe. Pero un diseño gráfico profesional puede marcar una gran diferencia en el aspecto del producto final y por lo tanto en el impacto que podrá alcanzar.

Las personas que se encarguen del diseño (ya sean de tu organización o contratadxs) deben ser capaces de:

• Acercarte muestras de trabajos suyos previos que sean similares a lo que estás buscando.
• Brindarte consejos claros acerca de cómo presentar la investigación a partir de los contenidos que les aportes y del público al que te diriges.
• Sugerir materiales adicionales o diferentes para presentar el producto.

¿Qué necesitarás aportarles a quienes se encarguen del diseño?

• Una idea general de lo que te gustaría destacar del informe extenso utilizando herramientas visuales y gráficos (cuáles son los elementos más importantes sobre los que quieres informar, por ejemplo, los resultados principales) y algunas ideas acerca de qué clase de productos más breves quisieras producir (por ejemplo, un folleto, una infografía, una serie de memes virales). Si puedes, muéstrale a las personas encargadas del diseño ejemplos de documentos similares elaborados por otras organizaciones.
• Tu presupuesto y cronograma.
• Las pautas visuales de la organización, si es que las tienes (logo, colores y tipos de letra oficiales, etc.)
• Algunas fotos de uso libre o acceso a tu banco de fotos si lo tienes.
• Las principales herramientas visuales que deben ser incluidas: gráficos, tablas y otras figuras tomadas de la investigación.

Recuerda que estarás trabajando con profesionales del diseño, que no necesariamente conocen las temáticas de las mujeres ni tampoco los resultados de la investigación, sobre todo si son personas contratadas y que no forman parte de tu organización.

Comunícales qué elementos del informe son importantes para ti y cuál es tu audiencia. Ellxs te sugerirán formas de destacar esos elementos y de hacer que todo el producto resulte atractivo a lxs usuarixs.

3. Asegura la consistencia de los productos

Cuando hayas creado un conjunto de productos informativos más breves, no olvides vincularlos entre sí:

• Una versión breve del informe centrada solo en los resultados finales y las recomendaciones deberá incluir un vínculo al informe completo, en su versión final.
• Una infografía visualmente atractiva que comunique un mensaje acerca de la situación del financiamiento de acuerdo a la temática que investigaste tendrá que incluir un vínculo a tu sitio de Internet y a la correspondiente sección en el informe completo. También deberá incluir una invitación a compartir la infografía en las redes sociales.
• Una breve secuencia animada que utilice la información, los resultados y recomendaciones del informe deberá incluir un vínculo al sitio de tu organización en Internet y a sus redes sociales
• Una serie de memes virales que se puedan difundir por Internet deberá incluir un vínculo al informe, a las infografías, a la versión breve del informe, etc.

También es importante que el personal que hizo la investigación se involucre en este estadio del proceso, para garantizar que todos los productos derivados sean consistentes con los resultados de la investigación.

Volver al comienzo

Controla la calidad de las traducciones

Una vez que hayas completado el diseño y la presentación del informe de investigación en su versión final, asegúrate de volver a enviar a traducir cualquier modificación que se haya producido en la terminología o el contenido.

Si además creaste productos breves, una vez que estén diseñados y listos para ser difundidos también necesitarás contar con copias en los idiomas a los que se tradujo el informe. Las traducciones deben ser lo suficientemente claras como para que quien se encarga del diseño pueda elaborar los productos aun si no habla el idioma en que están escritos.

Una vez completadas las traducciones, asegúrate de que una persona que sea hablante nativa del/los idioma/s que corresponda/n las revise, antes de difundirlas.

Volver al comienzo

Paso previo

7. Sintetiza los resultados de la investigación

Paso siguiente

9. Haz incidencia y cuéntale al mundo

Duración estimada

• 2 - 3 meses

Personas que se necesitan

• 1 persona (o más) de investigación
• 1 Editor (editor web o si crea un producto en línea)
• Personal o empresa de diseño
• Traductores, de ofrecer encuesta en varios idiomas

Recursos necesarios

• Lista de los espacios en línea para la difusión

Paso previo

7. Sintetiza los resultados de la investigación

Paso siguiente

9. Haz incidencia y cuéntale al mundo

Planilla «¿Estoy listx?»

Descargar el manual en PDF

This report looks back and celebrates the first year of AWID’s new strategic plan as we took our first steps towards our desired outcomes of supporting feminist movements to thrive, challenging anti-rights agendas and co-creating feminist realities.

Download the full report

We worked with feminists to disrupt anti-rights agendas, achieving important victories fought and won within the United Nations system when ground-breaking language on structural discrimination, sexual rights, and states’ obligations were included in a number of resolutions. Yes, the multilateral system is in crisis and in need of serious strengthening but these victories are important as they contribute to the legitimacy of feminist demands, providing feminist movements with more pressure points and momentum to advance our agendas.

We tried and tested different ways to build knowledge with feminist movements through webinars, podcasts and ‘live’ conversations. We developed facilitation guides with popular educators to reclaim knowledge in the interest of social and gender justice, even about a topic as seemingly opaque as illicit funding flows. We commissioned blogs and opinions about how feminist groups fund and resource themselves and threw light on the threats facing our human rights systems.

Within AWID, we practiced and learned from our shared leadership approach, and told the story of the trials and tribulations of co-leading a global, virtual organization. We don’t have a definitive answer to what feminist leadership looks like, but we know, a year on, that a continued commitment to collective experimentation and learning has enabled us to keep building an organization that we are all excited to contribute to.

As we look back on this year, we want to thank all our friends and supporters, colleagues and companions, who have given their time and shared their wealth of knowledge and wisdom with us. We want to thank our members who helped frame our strategic plan and joined us to make feminist demands. We could not do this work without you.

Download the full report

...QUI PREND SOIN D'ELLEUX?

En tant que féministes luttant pour la justice de genre, la paix, la justice économique, sociale et environnementale, nous savons qu'il n'existe pas de recette miracle, mais plutôt un éventail de possibilités qui peuvent faire changer les choses, et qui les font changer.

Cet éventail d’options est aussi diversifié que nos mouvements et les communautés dans lesquelles nous vivons et nous luttons.

Avant de vous présenter quelques-unes de ces propositions féministes pour un autre monde, voici les principes qui encadrent nos propositions :

1. Un développement autodéterminé, du local au global

Nous croyons qu'il ne doit pas y avoir un seul modèle pour tous, et que chacun-e doit avoir le droit de revendiquer et de contribuer à la construction d'un autre monde possible, comme le formule le slogan du Forum social mondial.

Cela inclut le droit de participer à la gouvernance démocratique et d'influer sur son avenir, politiquement, économiquement, socialement et culturellement.

L'autodétermination économique permet aux peuples de prendre le contrôle de leurs ressources naturelles et d'utiliser ces ressources pour atteindre leurs propres objectifs ou pour un usage collectif. En outre, le pouvoir d’agir des femmes dans la sphère économique est fondamental pour atténuer le caractère souvent cyclique de la pauvreté, le déni de l'éducation, de la sécurité et de la sûreté.

2. Les droits, l'égalité réelle et la justice au cœur de l'économie

Le principe de l'égalité réelle est énoncé dans la Convention sur l'élimination de toutes les formes de discrimination à l'égard des femmes (CEDAW) et d'autres instruments internationaux relatifs aux droits humains. Ce principe est fondamental pour le développement et la transformation vers une économie juste, car il affirme que tous les êtres humains naissent libres et égaux.

La non-discrimination fait partie intégrante du principe d'égalité, qui veille à ce que personne ne soit privé de ses droits en raison de facteurs tels que la race, le sexe, la langue, la religion, l'orientation sexuelle, l'identité sexuelle, une opinion politique ou autre, l’origine nationale ou sociale, la fortune ou la naissance.

La dignité inhérente à toute personne sans distinction doit être maintenue et respectée. Alors que les États doivent veiller à l'utilisation d’un maximum de ressources disponibles pour la réalisation des droits humains, le fait d’exiger ces droits et la dignité est un enjeu clé pour la lutte de la société civile et la mobilisation populaire.

3. Une redistribution juste pour tous et toutes, sans monopolisation ou accaparement (le principe d’anti-avidité)

Ce principe, mis en œuvre par les efforts coordonnés visant à transformer les institutions injustes, soutient le rétablissement de l’équilibre entre la « participation » (entrées) et la « distribution » (sorties), lorsque celui-ci est rompu.

Il permet de poser des limites à l'accumulation monopolistique de capital et d'autres abus liés à la propriété. Ce concept est fondé sur un modèle économique qui repose sur l'équité et la justice.

4. La solidarité féministe et inter-mouvements est fondamentale

Pour changer les choses, nous avons besoin de réseaux féministes solides et diversifiés. Nous avons besoin de mouvements qui renforcent la solidarité du niveau personnel au niveau politique, du niveau local au niveau global, et inversement.
 
Construire le pouvoir collectif grâce aux mouvements permet de convertir la lutte pour les droits humains, l'égalité et la justice en une force politique pour le changement qui ne peut être ignorée.

 « Seuls les mouvements sont en mesure de créer des changements durables à des niveaux que la politique et les lois seules ne permettraient pas d’atteindre. »

Pour en savoir plus sur ce sujet, consulter S. Batliwala, 2012 Changer leur monde. Mouvements féministes, concepts et pratiques.

Voir également

Le projet

5 menaces principales

Nos partenaires

Our strategic plan “Feminist Realities” completed its final year at the end of 2022. For the past five years, this bold framework pushed us to go beyond feminist futures and to recognize the feminist solutions and ways of life that already exist in the here and now. Realities that must be uplifted, celebrated, and popularized. The Feminist Economies We Love multimedia story project and Our:Resource knowledge hub on autonomous ways to resource feminist activism are just two examples of this visionary work, always deeply collective with diverse feminist movements.

Download the full 2022 Annual review

2022 was a year of transitions in AWID.

With this reflection on the year, we invite you to celebrate with us beautiful closures and promising beginnings. Change and transitions are an inseparable part of life and movements, which we seek to embrace with intention and care.

Download the full 2022 Annual review

Context

The current global economic crisis provides stark evidence that the economic policies of the last 3 decades have not been working.

The devastation that the crisis has wrought on the most vulnerable households in the Global North and Global South is a reminder that the formulation of economic policy and the realization of human rights (economic, social, political, civil and cultural) have for too long been divorced from one another. Economic policy and human rights do not have to be opposing forces, but can exist symbiotically.

Macroeconomic policies affect the operation of the economy as a whole, shaping the availability and distribution of resources. Within this context, fiscal and monetary policies are key.

Definition

• Fiscal policy refers to both public revenue and public expenditure, and the relationships between them as expressed in the government budget.
• Monetary policy includes policies on interest and exchange rates and the money supply, as well as the regulation of the financial sector.
• Macroeconomic policies are implemented using instruments such as taxation, government spending, and control over the supply of money and credit.

These policies affect key prices such as interest and exchange rates that directly influence, among other things, the level of employment, access to affordable credit, and the housing market.

Applying a human rights framework to macroeconomic policy allows States to better comply with their obligation to respect, protect, and fulfill economic and social rights. Human rights are internationally agreed-upon universal standards. These legal norms are articulated in United Nations treaties including, the Universal Declaration of Human Rights (UDHR), the International Covenant on Civil and Political Rights (ICCPR), and the International Covenant on Economic, Social and Cultural Rights (ICESCR).

Article 1 of the UDHR states that, “All human beings are born free and equal in dignity and rights.”

Although the UDHR was written about six decades ago its relevance is enduring. Many of the ideas address concerns and critical issues that people continue to face globally. Issues regarding inhuman punishment (Art. 5), discrimination (Art. 7), property ownership (Art. 17), equal pay for equal work (Art. 23/2), and access to education (Art. 26/1) are pertinent matters in countries South and North of the equator.

More specifically, States have an obligation under international law to respect, protect and fulfill human rights, including the economic and social rights of people within their jurisdiction. This is particularly relevant now given the financial crisis. In the U.S., regulation is skewed in favor of certain interests. The failure to extend government’s supervisory role in the context of social and economic change is a failure with regard to the obligation to protect human rights.

Feminist perspective

States should abide by key human rights principles to achieve economic and social rights. Some of the principles have potentially important implications for governance of financial institutions and markets, yet these possibilities have been underexplored.

Economic and social rights have a concrete institutional and legal grounding. Global declarations, international treaties, covenants, and, in a number of cases, national constitutions have incorporated aspects of the economic and social rights framework—providing an institutional infrastructure in national and international law.

Some have suggested that a consideration of global justice may not be a useful pursuit because of the institutional complexities involved. However, this does not get around that fact that global institutions already have an impact on social justice, both positive and negative.

It is useful to tease out the implications that elements of alternative frameworks have for economic governance, specifically those supported by existing institutions. Economic and social rights represent one such concrete framework. The framework is an evolving one, and ongoing discussion and deliberation is necessary to address underdeveloped areas and potential deficiencies.

Learn more about this proposition

• How to Apply a Human Rights Framework to Macroeconomic Strategies by Center for Women’s Global Leadership (CWGL)

This section is based on CWGL’s blog “Applying a Human Rights Framework to Macroeconomic Policies” (2012).

Anti-rights actors have had a substantive impact on our human rights framework and the progressive interpretation of human rights standards, especially rights related to gender and sexuality.

When it comes to the impact of conservative actors in international policy spaces, the overall picture today is of stasis and regressions.

We have witnessed the watering down of existing agreements and commitment; deadlock in negotiations; sustained undermining of UN agencies, treaty review bodies and Special Procedures; and success in pushing through regressive language in international human rights documents.

Commission on the Status of Women (CSW)

The CSW, held annually in March, has long been one of the most contested sites in the UN system. In March 2015, conservative efforts set the tone before events or negotiations even began; the outcome document of the Commission was a weak Declaration negotiated before any women’s rights activists even arrived on the ground.

At 2016’s CSW, the new Youth Caucus was infiltrated by large numbers of vocal anti-abortion and anti-SRHR actors, who shouted down progressive youth organizations. Again, intensive negotiations resulted in a lacklustre text, which included regressive language on ‘the family.’

Precisely when addressing women’s human rights is of urgent importance, the CSW has been rendered a depoliticized and weakened space. Using it to advance rights has become harder and harder since progressives’ energy is taken up trying to hold the ground against conservative backlash.

Human Rights Council (HRC)

As the intergovernmental body responsible for the promotion and protection of human rights around the globe, the HRC is a key entry point for conservative actors. In recent years, this mechanism has been the scene for a number of damaging anti-human rights moves.

In conversation with other anti-rights actors, one strategy of conservative states, and blocs of states, is to aggressively negotiate out positive language and to introduce hostile amendments to resolutions, most often resolutions focusing on rights related to gender and sexuality.

To take one example, during the June 2016 session of the HRC, opposition was mounted towards a resolution on discrimination against women by the member states of the Organization of Islamic Cooperation (OIC) and allies. During contentious negotiations, multiple provisions were removed, including women’s and girls’ right to have control over their sexuality, sexual and reproductive health, and reproductive rights; and the need to repeal laws which perpetuate the patriarchal oppression of women and girls in families, and those criminalizing adultery or pardoning marital rape.

The HRC has also been the site of pernicious conservative initiatives to co-opt human rights norms and enact conservative “human rights” language, such as that of the Russia-led “traditional values” resolutions, and more recently the “Protection of the Family” agenda.

Human Rights Committee

In 2015, moving their sights to another front, a number of religious right organizations began to target the Human Rights Committee, the treaty monitoring body for the International Covenant on Civil and Political Rights (ICCPR), a pivotal human rights instrument.

Anti-human rights groups mobilized in hopes of cementing their anti-abortion rhetoric into the treaty.

When the Committee announced it was drafting a new authoritative interpretation of the right to life, over 30 conservative non-state actors sent in written submissions, advocating their misleading discourse on ‘right to life’ - that life begins at conception and that abortion is a violation of the right - be incorporated in the Committee’s interpretation of article 6.

Conservative groups targeting the Human Rights Committee was a shift considering that historically anti-human rights actors have repeatedly attempted to undermine and invalidate the essential work of the treaty monitoring bodies, including the Human Rights Committee.

SDG negotiations and Agenda 2030

Anti-human rights actors were involved in lobbying towards the development of the new Sustainable Development Goals (SDGs) in 2015, focusing again on rights relating to gender and sexuality. These efforts had limited traction in their attempts to embed regressive language in Agenda 2030.

However, after successfully pushing back against progressive language in the final text, conservative actors then pivoted to another strategy. In an attempt to evade state accountability and undermine the universality of rights, several states have repeatedly made reservations to the Goals.

On behalf of the African Group, Senegal claimed that African states would only “implement the goals in line with the cultural and religious values of its countries.”

The Holy See also made a number of reservations, stating it was “confident that the related pledge ‘no one will be left behind’ would be read” as meaning “the right to life of the person, from conception until natural death.”

Saudi Arabia went one step further, declaring that the country would not follow any international rules relating to the SDGs that reference sexual orientation or gender identity, describing them as running “counter to Islamic law.”

General Assembly (GA)

Anti-rights actors have made increasing headway at the UN General Assembly (GA).  Most recently, during the 71^st session in 2016, the GA was the scene of feverish anti-rights organizing in opposition to the new mandate created by the Human Rights Council resolution on sexual orientation and gender identity in June 2016: the Independent Expert on SOGI. Four separate attempts were made to undercut the mandate in GA spaces.

One approach was to introduce a hostile resolution at the Third Committee^[1], led by the African Group, which in essence aimed to indefinitely defer the new mandate. While this approach was not successful, such an attempt in the GA to retroactively block the creation of a mandate brought forward by the Human Rights Council represented a new and troubling tactic - anti-right actors are now working to directly undermine the HRC’s authority respective to the General Assembly.

Another approach targeted the Fifth Committee (responsible for administration and budgetary matters) as an entry point to attack the mandate. In an unprecedented move a number of States attempted (again, unsuccessfully) to block the funding of UN human rights experts, including the new IE on SOGI^[2],.

While these multiple efforts were unsuccessful in blocking the creation and continuation of the new mandate, the significant support they received, the novel strategizing employed, and the strong alliances built along regional lines through negotiations point to difficulties ahead.

[1] The Third Committee of the GA deals with agenda items relating to a range of social, humanitarian affairs, and human rights issues.  Each year it discusses and issues resolutions on issues including the advancement of women, the protection of children, family, and youth.

[2] While UN Special Procedures experts (i.e. Special Rapporteurs, Working Group members and Independent Experts) work pro bono, some funds are generally allocated to facilitate country visits on the invitation of the national government, and support staff.

Other Chapters

• Key opposition actors
• Key opposition discourses
• Key opposition strategies and tactics

Read the full report

Other Chapters

• Key opposition actors
• Key opposition discourses
• Key opposition strategies and tactics

Read the full report

Lignes de travail :

POUR